Thursday, December 20, 2007

10 ways to "get ink"

is the title of a great post on the Ask 37signals blog. It's great advice that I can fully subscribe to and recommend. Doesn't really have anything to do with technology but is valid in a general sense.


By the way, I did watch Steve Martin on Charlie Rose, one of my favorite TV shows for which I have a TiVo season pass. One of the best and most knowledgeable interviewer of all times.








 

Wednesday, December 19, 2007

Word of Mouth Vs. Key Influencers

is the title of a column by Guy Kawasaki in AlwaysOn. It covers a study on the effectiveness of different kinds of word of mouth. I tend to agree with the results and Guy's comments.



The most effective WOM is by family, friends and colleagues, followed by regular folk and then pundits or those "in the know". If this was not the case, we'd be right back in the days of old media with the control over, or filtering of  the message by editors and professionals. Those days are fast fading away as social media asserts itself.








 

Monday, December 17, 2007

From zero to 100 million......

After 10 Years of Blogs, the Future's Brighter Than Ever
Wired reports and I'm sure few knew who first coined the phrase "weblog".
Well here he is. Jorn Barger



And according to the comments section another fellow claims to have started blogging from Japan in '96.

We sure have come a long way since then and the landscape of communications has changed significantly and will continue to change as social media will become even more mainstream and the percentage of contributors rather than readers increases.

Blogged with Flock

Friday, December 14, 2007

The Machine is U

this video is a great description and visualization of the web today and how it will develop beyond 2.0 by adding intelligence

Embedded Video

Hat tip to Stephen Joyce for bringing it to my attention.



Thursday, December 6, 2007

Check this out, pretty useful stuff.

found this about The website marketing mind map on Hotelmarketing.com It sums up web based marketing in a visual and effective way.


 

Wednesday, December 5, 2007

Tuesday, December 4, 2007

Talk about relevant messaging!

and who can express it more succinctly than the Brits: SatLav scheme takes the piss out of Westminster as reported here by Absolute Gadget.


And fear not Americans, as synchronicity would have it, a similar service is being announced in several North American cities today -- including Atlanta, Boston, Brooklyn, Chicago, Cincinnati, Los Angeles, Manhattan, Minneapolis, Philadelphia, Oakland, Portland, San Francisco, San Jose, Seattle, Toronto, and Washington D.C. The new service is called MizPee (www.mizpee .com) from Yojo Mobile (www.yojomobile.com).


Who will ever doubt again the utility of the web for all of us in one of life's most dire situations.....!